Case study: Turning self awareness into a team superpower

Loughborough University knows that behind every standout sporting moment is a team that makes it happen – on and off the field.

To deepen that connection, the Sport Experience Team brought PRINT® into an away day. But this wasn’t just another team-building exercise. It was a spark.

Together, they explored purpose. Shared what really drives them. And surfaced practical, repeatable ways of working better together.

The result? Stronger connection. Sharper focus. And a team that left not only more self-aware, but more equipped to support each other at their best.

The impact was so powerful, the University invested in an in-house PRINT® coach and it’s now a key part of how they grow leaders and develop teams across the Sport Development Centre.

Because when people understand why they operate the way they do – and what their teammates need to thrive—something shifts. Culture becomes conscious. Collaboration clicks. Performance becomes sustainable.

PRINT® is now helping Loughborough nurture both staff and student leadership – fueling their bold vision:

To create experiences of sport so positive, they’re life-shaping.

And it starts by helping people feel seen, understood, and empowered to show up as their best selves.

I was first introduced to PRINT via a friend. She had met and worked with Nic Ellwood and suggested that I get in touch.

From the offset Nic was friendly, knowledgeable and quickly understood my reasons for wanting to utilise PRINT within Loughborough University. Through various interactions and PRINT workshops Nic then suggested that I look at becoming an accredited PRINT coach, of which I did and have never looked back!

Along the way Nic has been supportive and we have formed a good rapport; somehting which is incredibly important when working within this field (it must be the fact we are both 7’s!).

Cath Harvey, Loughborough University